An Alberta energy services company says its management accepts full responsibility for a decal the business distributed bearing its logo beneath a sexually suggestive cartoon appearing to depict 17-year-old Swedish climate activist Greta Thunberg.

"This does not reflect the values of this company or our employees, and we deeply regret the pain we may have caused," X-Site Energy Services said in a statement on its website Monday.

The sticker had a black-and-white drawing of a female figure's bare back with hands pulling on her braided pigtails. The name "Greta" was written below. The company's logo was under the drawing.

The image unleashed a torrent of outrage after it began circulating online Wednesday. It prompted condemnations from Alberta Premier Jason Kenney, provincial cabinet ministers and members of the House of Commons.

"We are taking action to condemn this image and its publication and are committed to recovering and destroying the decals we distributed," X-Site's statement read.

"Management accepts full responsibility and, effective immediately, has made organizational changes to reflect this."

A call to Doug Sparrow, who was listed as X-Site's general manager last week, went straight to voice mail and he did not immediately respond to a message seeking further clarification. X-Site's 24-hour dispatch number was directed to Sparrow's voice mail. An email to Sparrow was not immediately returned.

In August 2016, a tattoo artist in Argentina posted on his Instagram feed an identical drawing to the one used in the decal. German Canalla's drawing didn't have the word "Greta" written on it.

He said he didn't give permission for his drawing to be used and he's angry.

An Alberta energy services company says its management accepts full responsibility for a decal the business distributed bearing its logo beneath a sexually suggestive cartoon appearing to depict 17-year-old Swedish climate activist Greta Thunberg.

"Most of my work is about erotic situations, sex and (bondage, discipline, sadism and masochism)," Canalla wrote in an email Monday.

"My primal idea is consent, respect and above all, love. What they did is archaic, retrograde and misogynist. I'm ashamed of what they did with my work."

Michelle Narang of Rocky Mountain House, Alta., said last week that a friend sent her a picture of the decal and told her they were being handed out at job sites.

She said the image was so jarring and hurtful that she cried.

Narang said she called Sparrow on Wednesday and he told her he was aware of the stickers being distributed and that he stood by them. Narang said Sparrow told her: "She is not a child. She is 17."

Sparrow later denied responsibility in an interview with Calgary radio station 660 News.

"It's not from X-Site or any employee. Someone has done this. That's all I know," he told the radio station.

X-Site's statement does not make clear who made the decals, whose decision it was to hand them out and what the "organizational changes" entail.

It adds that "other parties" have been making more images with X-Site's logo, but did not elaborate.

"These have nothing to do with our company, and we ask for everyone's help in taking them and the original decal out of circulation and hope people will stop republishing these images."

X-Site said it is discussing a code of conduct with its employees and that it will hold sessions on respect in the workplace with all staff.

"We have let our employees, our families and our customers down with this careless action. But just as we are committed to help reduce our industry's environmental footprint, we are committed to learn from and correct our mistake," it said.

"We will do better."

The RCMP reviewed the decals, but determined that, while "distasteful," they did "not meet the elements of child pornography."

Thunberg has made headlines for her passionate pleas to world leaders to take tougher action on cutting greenhouse gas emissions and for inspiring large climate marches around the world.

"They are starting to get more and more desperate," she said Saturday of her critics on Twitter. "This shows that we're winning."

This report by The Canadian Press was first published March 2, 2020

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This is the result of what Jason Kenney is sowing. His brand of populism involves feeding and watering the most negative energy. It's the opposite of leadership and you can't always control what's going to grow.

well said. Ugly lying toxic control freaks in denial about the destruction they claim is healthy for the economy (ask all those downstream from tar sands who have cancer how wonderful the economy of fossil is). It is a package deal of toxic life killing world view

What kind of acceptance of responsibility doesn't include being held to account?
Well, we've seen it before around SNC, haven't we?

This image supported and then the denial shows how disgusting oil workers and companies can be in Alberta. First Excite says he stands behind it! Why? Because a young  actiivist expresses her opinion. Instead of responding with a fact or thoughtful opinion, he reacts by approving a bumper sticker that will be supported by his redneck employees! Great advertising for the highest paid employees in Canada who as Albertans are whining relentlessly.
Earlier this week, I read a column stating Albertans were not "rednecks"! Then we have Danielle Smith, a former Alberta conservative politician, stepping up to say the vigilante posse who helped dismantle an Edmonton rail barricade was Alberta's version of the " rule of law" . And to top up the day Conservative Leader candidate Peter MacKay  tweeted this was approved by him, a "future Canadian Prime Minister! "
The premier continues to foment populism and the alt right , yet wonders where the sympathy is? Well as an Albertan senior, this is the wrong way. I am sure oil workers and the Premier either cannot read or refuse to read what is happening in the world. They live in a bubble of self pity and seem to wallow in it.

I'd believe this disclaimer had I not read, in the initial reporting, that the woman who cried when she spotted it, actually called the company and talked to the boss. He replied to the effect that he knew about it and stood by it.

The truth of the matter is likely closer to this: Some male oil patch workers are so deeply embedded in their particular bubble......the yellow jacket, Alberta hornet version of a much more socially democratic protest in France....fueled by media outlets like the Rebel Media, and a social conservatism that thinks Friends of Science actually read or do Science, that they don't believe there is any significant opposition to their version of reality.

They don't believe in the Climate emergency....that's a Justin Trudeau plot. They don't like women with power, and Greta is no exception. They do heart oil and gas........and intend to keep in situ extracting bitumen and calling it oil. They think fracking is harmless and intend to continue pumping potable water and imported sand five miles into deep earth to extract every last drop of it.........for export.

They're so intent on their world view they actually didn't imagine there'd be much outcry at all.

Thanks to all the women, mothers and fathers, young people and 'radical foreign environmentalists' (lol) who proved them wrong. It's been a learning curve I'm sure, but an apology is a start.